Market Research on Student Spending
According to market research on student spending, you guys are spending more money than any generation before you. Students have become serious consumers and that means you can rack up a serious debt when you’re at college.
These are some of your spending trends.
Students are more into designer brands than ever before. The expenses of students on clothes and accessories have spiralled out of control. It seems like college is no longer about basic 5 dollar t-shirts and jeans. It’s still about T-shirts and jeans, just now it’s Ed Hardy Ts and True religions.
Students also spend more money on big ticket electronic items and entertainment. Laptops are a staple in students lives..and you are willing to pay for the latest models with the fanciest features. Cellphones with mp3 players and iphones are becoming status symbols.
Students don’t seem to be spending more on food than their parent’s generation. But they are spending more on drinks. Alcoholic ones. The party scene has been glamorized in the media and students are buying into it.
To pay for these toys, students are being targeted by financing companies including student loan providers, consolidators and credit card companies. Students have been racking in a huge debt even before they graduate college.
But students are also more aware of financial matters than ever before. Students take insurances early are more interested in investing options on and spend on career building supplementary courses.
So the market research on student spending shows that on the one hand, students are into spending and on the other hand, students are into saving. But handling all this money requires know how. So tomorrow we’ll talk about whether whether student credit cards will build future credit or just get you into debt.
This entry was posted on Wednesday, June 25th, 2008 at 2:11 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
June 25th, 2008 at 3:00 pm
I recently came accross your blog and have been reading along. I thought I would leave my first comment. I dont know what to say except that I have enjoyed reading. Nice blog.
Tim Ramsey